Conceptualised and designed the store’s permanent visual merchandising, including the façade, staircase walls and washroom wallpaper, alongside the visual identity for the Baithak space. Created the PR invitation and e-invite for the flagship store launch.
Assistant designer: Harsh Singh
Designed the Store Facade pattern behind the Big Shoe
Visual Direction for the PR / e-invite for Flagship store launch
Stair case VM planning & Dimensions
Stair case VM Planning & visualisation
Sketches by Harsh Singh
GL collection collectibles framing
Gully Labs Baithak Washroom wallpaper design, conceptualised and designed by me
Inspired by Brand's hand crafted techniques - Kantha & Phulkari